I highly recommend reading From Concept to Consumer by Phil Baker for those entrepreneurs looking to take your great idea and turning it into a successful product on the open market. Here is a list of top ten things for entrepreneurs to focus on when taking "The Leap."
1) Success depends on more than having a great product
2) Manage development using small, focused, cross-functional teams
3) Be creative in the development process
4) Don't obsess over perfection. Being early to market is often more important
5) Market test the product using simple, common sense approaches
6) Do what you do best and let other companies do what they do best
7) Plan the next product while doing the first, and then offer the best competitve response to your own product
8) Understand the sales and distribution channels and make sure the product costs allow for a competitive selling price
9) Avoid building huge inventories of parts or products before knowing how well the product will sell
10) Don't beleive your own hype!
Comments
You can follow this conversation by subscribing to the comment feed for this post.